[et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_row disabled_on=”on|on|off” _builder_version=”4.27.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/www.pretot-design.de\/ux\/wp-content\/uploads\/2024\/08\/start-path-user-journey-300×183.png” background_size=”custom” background_image_width=”46%” background_position=”center_left” background_horizontal_offset=”45%” width=”70%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” max_width=”800px” custom_margin=”|auto|-3px|auto|false|false” custom_padding=”|24px||24px|true|true” background_last_edited=”on|desktop” background_enable_image_tablet=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Successful user journeys” _builder_version=”4.27.0″ _module_preset=”default” width=”40%” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_text_color=”#2C2C2C” text_font_size=”30px” background_color=”RGBA(255,255,255,0)” text_orientation=”right” custom_margin=”40px||||false|false” custom_padding=”40px|24px|24px||false|false” global_colors_info=”{}”]<\/p>\n
start here.<\/p>\n
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Every day, people “travel” many bits through digital universes<\/strong> to do a wide variety of things. Their ‘user journeys’<\/strong> are mostly about researching information on specific topics, finding out about products and services or simply going on a shopping spree. <\/p>\n Even if user journeys take different paths, users<\/strong> have one thing in common: they have experiences on their digital journeys – the so-called user experience<\/strong>.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ disabled_on=”on|on|off” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.pretot-design.de\/ux\/wp-content\/uploads\/2024\/08\/user-laptop-1-1-300×242.png” title_text=”user-laptop-1″ _builder_version=”4.27.0″ _module_preset=”default” width_tablet=”43%” width_phone=”86%” width_last_edited=”on|phone” max_width=”90%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_enable_image=”off” background_size=”custom” background_image_width=”100%” background_position=”bottom_center” width=”70%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” max_width=”800px” custom_margin=”||60px||false|false” custom_padding=”|24px||24px|true|true” background_last_edited=”on|desktop” background_enable_image_tablet=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n The aim of user experience<\/strong> design (UX design) is to accompany users on their digital journeys so that they have positive experiences on their (click) paths.<\/p>\n Knowing the interests and goals of users is therefore a decisive factor in the development of digital products and services.<\/p>\n In order to present offers or information in a user-friendly way<\/strong>, the user journey is an essential aspect. So where do people start \u2013 at home or on the go? And which communication channels do they use? Does their journey begin with Google & Co. Or do they go directly to a specific page? And what happens next? <\/p>\n These and many other questions are an essential building block of knowledge to enable users to have a positive experience with digital products<\/strong>.<\/p>\n And this is exactly where I would like to support you.<\/p>\n [\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExOSIsImVuYWJsZV9odG1sIjoib2ZmIn19@” button_text=”My services in detail” module_id=”btn_primary” module_class=”btn” _builder_version=”4.27.0″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#2C2C2C” button_bg_color=”#75FFC1″ button_border_color=”RGBA(255,255,255,0)” button_border_radius=”0px” button_use_icon=”off” global_colors_info=”{}” button_border_color__hover_enabled=”on|desktop” button_border_color__hover=”RGBA(255,255,255,0)” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#CFFDE8″ button_bg_enable_color__hover=”on”][\/et_pb_button][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjEwMCIsImVuYWJsZV9odG1sIjoib2ZmIn19@” button_text=”My profile” module_id=”btn_secondary” module_class=”btn” _builder_version=”4.27.0″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#2C2C2C” button_bg_color=”RGBA(255,255,255,0)” button_border_color=”#49517A” button_border_radius=”0px” button_use_icon=”off” global_colors_info=”{}” button_border_color__hover_enabled=”on|desktop” button_border_color__hover=”#C9CFDE” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”RGBA(255,255,255,0)” button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”#edf1f4″ background_enable_image=”off” background_size=”custom” background_image_width=”100%” background_position=”bottom_center” width=”70%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” max_width=”800px” custom_margin=”||60px||false|false” custom_padding=”|24px||24px|true|true” background_last_edited=”on|desktop” background_enable_image_tablet=”off” global_module=”1942″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Prefer searching to browsing?” _builder_version=”4.27.4″ _module_preset=”default” title_level=”h3″ title_text_align=”center” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n<\/span><\/span><\/span>My service: Providing users with a pleasant journey<\/span><\/h2>\n